STAYLOCAL.tv
Deliverables:
Brand Guidelines
Logo Development
Staylocal.tv is an online tv channel created to support local shops, businesses, services and charities in St Albans and Hertfordshire by showcasing themselves.
The Staylocal logo is a combination of an integrated map and a navigation icon.
The branding colours represent corporate and local values.
Averta PE typeface was the perfect choice for the wordmark as it’s very clean and easy to read on multiple devices.
The logo had to be flexible to include a strapline and regions. Social media materials were also produced including Zoom backgrounds, video poster frames and an avatar.
